Copy people actually read
In a conversation on the phone or in person, you tell us about your business, and that becomes the copy for the site. You read through everything before anything goes online.
It’s written the way you’d talk to a customer. No lines like “holistic one-stop solutions.” Instead it says what you do, who for, roughly what it costs and how to reach you. It sounds less like advertising, and that’s exactly why it works.
We’re glad to use copy you already have, trimmed down and arranged so it reads well on a phone.
Adding your photos
Photos often decide whether someone calls. If you have pictures, we sort them, crop them, fix brightness and colors and size them down for the web.
If photos are missing, we take them with a smartphone during a visit. For most businesses that’s enough. A photographer only pays off if your business runs on pictures, say for guest rooms or cosmetics. We can arrange one if you’d like, and they bill you directly.
To start with, we put in neutral placeholders so you can already see the draft before the photos are ready.
Logo and translation
We don’t design logos. An existing logo gets prepared for the site, and without a logo the site is designed around the type.
A second language version is possible, but the translation is done by a translator and billed separately.
What businesses ask about copy and photos
I don’t have any copy at all. Will you write it?
Yes. It’s included in the Ridge and Summit packages, and we do it on request for the smaller packages too. It takes a conversation of about half an hour. You tell us about your business, we write the site from that. You read through everything before it goes online.
This part often seems like more work than it is. It goes the fastest.
I don’t have any good photos. What now?
The photos get taken during a visit on site. For most businesses that’s enough, and real shots from your own business come across as more believable than bought stock photos.
If you want professional shots, we can arrange a photographer. They bill you directly, usually €400 to €900. It pays off more for rooms, beauty businesses and restaurants than for trades.
Do we have to meet?
Not necessarily. The whole project can be handled by phone and email. A visit on site is still possible anytime, and it makes sense for photos anyway.
In the Chiemgau we can usually be there within half an hour. Meeting in person often clears up more than eight emails.
The draft costs you nothing.
One sentence is enough. Which business, which town. We’ll look at the rest ourselves. You’ll hear back the same day.